Join DesignPhiladelphia and Natalie Nixon, Ph.D. of Figure 8 Thinking for a conversation about creativity, the future of work, and applying design to deal with society’s most prescient challenges. Panelists include:
Kelly Goto
gotoresearch | UX Researcher and Service Designer
Kelly Goto constantly pushes the worlds of design and research to make digital experiences more truly useful for all people. She pioneered the field of design ethnography, helped found the discipline of UX, and literally wrote the “blue bible” for user-centered design principles (UX) — Web Redesign 2.0: Workflow That Works. Passionate yet practical, and always straightforward, Kelly is the founder and principal of both gotomedia and gotoresearch. Select clients include Netflix, Twitter, Amazon, Hyundai, Nokia, Samsung, Citrix, Sony, Target, VMware, Google, The Mayo Clinic, Healthcare.gov and many, many more.
Romeu Biscaia Machado, CDO
commceptaDesign | Founding Partner and Chief Design Officer
Founding partner and Chief Design Officer of commcepta Design, a global design management consultancy based in Curitiba, Brazil. For the past 2 decades, commcepta has been helping to foster design leadership in global and local organizations from Volvo to Embraco Whirlpool, Positivo and DrogaVET. In 2015, commcepta won a DMI Design Value Award (DVA) for its PMV, Volvo Intelligent Mobility Program. Design-led innovation, design sensibility, and design management are the core drivers of Machado’s practice advocating for Design positive impact in developing sustainable and resilient organizations.
Tysonn Betts
P&G | Design Director
Big smiles, a hearty laugh, the quest for big ideas, and great design is Tysonn Betts; Right Brain to the Business at Procter & Gamble, who is a passionate and recognized connector within the community. A creative provocateur, and 20+ year veteran to the businesses of Procter & Gamble; Tysonn is Design Vice President, providing strategic leadership for the holistic integration of end to end design for P&G Ventures, and Family Care businesses. Tysonn has helped design, build, and launch some of the company’s biggest brands and iconic initiatives; where his work has been recognized both internally, and within the industry.
Registrants will receive the Zoom Meeting link via email the day before the event.
